BrightLocal

Local SEO platform with rank tracking, listings and a review management tool
2.3/5 · How we score · Last checked Oct 1, 2026

Score breakdown

11 of 24 checks passed. The score counts what BrightLocal publishes, not how well it performs.

2.3/5
Pricing transparency3.0
Terms and commitment4.0
Med spa fit0.0
Proof and track record2.0
Support and onboarding2.5
Show all 24 checks
Pricing transparency · 3/5
  • ✓Publishes a pricesource
  • ✓States how it chargessource
  • –States setup or onboarding feesnot found
  • –States extra costs such as add-ons or ad spendnot found
  • ✓Lists what each plan or package includessource
Terms and commitment · 4/5
  • ✓States the minimum termsource
  • ✓Offers month to monthsource
  • ✓Publishes cancellation or return termssource
  • ✓Offers a free trial, demo, audit or consultationsource
  • –States how you get your data outnot found
Med spa fit · 0/5
  • –Has a page for this industrynot found
  • –Names this industry as its only or a core marketnot found
  • –Shows a named client or case study in this industrynot found
  • –Lists services or features built for this industrynot found
  • –States that it supports HIPAA compliance or offers a BAAnot found
Proof and track record · 2/5
  • –Publishes a case study with a stated resultnot found
  • ✓Names its leadership or teamsource
  • ✓Publishes its founding yearsource
  • –Has a third-party review profile with 10 or more reviewsnot found
  • –Names clientsnot found
Support and onboarding · 2/4
  • ✓Lists how to reach supportsource
  • ✓States support hourssource
  • –Describes onboardingnot found
  • –Has a public help center or documentationnot found

In one line

Publishes its prices, a free trial, cancellation and refund terms, support hours and its founding year, but nothing specific to med spas or healthcare and no HIPAA statement.

About BrightLocal

BrightLocal sells three plans called Track, Manage and Grow, with prices shown per month and discounted when billed annually. The Grow plan is the one described as being for businesses that want to strengthen their reputation.

The site offers 14 days of full access without a credit card, says customers can cancel at any time and says it does not refund the remaining time on a plan. The About page says the company was founded in 2009 in the UK. No med spa or healthcare page was found.

Who it is for

A med spa owner or marketer who wants review tools alongside local rank tracking and listings at a published self-serve price.

Pricing

TrackLocal search visibility tracking · Citation accuracy monitoring · Google Business Profile audit
$31/mo ($369 billed annually)
ManageEverything in Track · Business details synced across key sites · Google Business Profile post scheduling
$40/mo ($485 billed annually)
GrowEverything in Manage · Reputation tools
$49/mo ($584 billed annually)
Setup fee
Not published
Extra costs
Not published
Minimum term
No minimum stated; monthly and annual billing offered source
Cancellation
Can cancel at any time; no refunds for the remaining time on the current plan source

Prices as published on Oct 1, 2026. Confirm current rates with BrightLocal.

Services

Reputation ManagerLocal Rank TrackerCitation BuilderLocal Search GridListings syncGoogle Business Profile audit

What it publishes and what it doesn't

On its website

  • ✓ Publishes a price
  • ✓ States how it charges
  • ✓ Lists what each plan or package includes
  • ✓ States the minimum term
  • ✓ Offers month to month
  • ✓ Publishes cancellation or return terms
  • ✓ Offers a free trial, demo, audit or consultation
  • ✓ Names its leadership or team
  • ✓ Publishes its founding year
  • ✓ Lists how to reach support
  • ✓ States support hours

Not found on its website

  • – States setup or onboarding fees
  • – States extra costs such as add-ons or ad spend
  • – States how you get your data out
  • – Has a page for this industry
  • – Names this industry as its only or a core market
  • – Shows a named client or case study in this industry
  • – Lists services or features built for this industry
  • – States that it supports HIPAA compliance or offers a BAA
  • – Publishes a case study with a stated result
  • – Has a third-party review profile with 10 or more reviews
  • – Names clients
  • – Describes onboarding
  • – Has a public help center or documentation

Sources

Every fact on this page was read on these pages on the date shown.

  1. brightlocal.com/about-us
  2. brightlocal.com
  3. brightlocal.com/pricing
  4. brightlocal.com/case-studies
  5. brightlocal.com/contact-us

More in Reputation Management