Ahrefs

SEO platform whose Brand Radar tracks brand visibility in AI tools and AI Overviews
1.8/5 · How we score · Last checked Oct 1, 2026

Score breakdown

8 of 24 checks passed. The score counts what Ahrefs publishes, not how well it performs.

1.8/5
Pricing transparency4.0
Terms and commitment2.0
Med spa fit0.0
Proof and track record0.0
Support and onboarding2.5
Show all 24 checks
Pricing transparency · 4/5
  • ✓Publishes a pricesource
  • ✓States how it chargessource
  • –States setup or onboarding feesnot found
  • ✓States extra costs such as add-ons or ad spendsource
  • ✓Lists what each plan or package includessource
Terms and commitment · 2/5
  • –States the minimum termnot found
  • –Offers month to monthnot found
  • ✓Publishes cancellation or return termssource
  • –Offers a free trial, demo, audit or consultationnot found
  • ✓States how you get your data outsource
Med spa fit · 0/5
  • –Has a page for this industrynot found
  • –Names this industry as its only or a core marketnot found
  • –Shows a named client or case study in this industrynot found
  • –Lists services or features built for this industrynot found
  • –States that it supports HIPAA compliance or offers a BAAnot found
Proof and track record · 0/5
  • –Publishes a case study with a stated resultnot found
  • –Names its leadership or teamnot found
  • –Publishes its founding yearnot found
  • –Has a third-party review profile with 10 or more reviewsnot found
  • –Names clientsnot found
Support and onboarding · 2/4
  • ✓Lists how to reach supportsource
  • –States support hoursnot found
  • –Describes onboardingnot found
  • ✓Has a public help center or documentationsource

In one line

Publishes plan and add-on prices, cancellation and refund terms and its headquarters, but offers no free trial statement on the pages checked and has no med spa page.

About Ahrefs

Ahrefs is headquartered in Singapore. Its pricing page lists Starter, Lite, Standard, Advanced and Enterprise plans, with Brand Radar AI and custom prompt tracking priced separately and extra users charged per seat.

The terms say a plan can be cancelled through the account or by email and that the company has no obligation to provide refunds. The FAQ says support is by email or live chat inside the dashboard, and a help center is public.

Who it is for

A business or agency that already wants a full SEO toolset and wants AI visibility tracking added to the same account.

Pricing

StarterKeyword and competitor lookups
$29/mo
LiteBrand Radar access · Extra users at $40/mo each
$129/mo
StandardAll Lite features · Extra users at $60/mo each
$249/mo
Brand Radar AI add-onAI visibility data across AI tools
From $199/mo
Custom prompts add-onCustom prompt checks with per-check overage
$50/mo, $100/mo or $250/mo
EnterpriseSSO and enterprise-grade security
Talk to sales
Setup fee
Not published
Extra costs
Extra users cost $40 to $80 a month each depending on plan; custom prompt checks have overage fees source
Minimum term
Not published
Cancellation
Cancel through the account or by email; the terms say there is no obligation to provide refunds, though a refund for non-use can be requested source

Prices as published on Oct 1, 2026. Confirm current rates with Ahrefs.

Services

AI brand visibility tracking (Brand Radar)Custom prompt trackingSEO research toolsSite auditRank tracking

Key features

Brand RadarCustom prompt trackingAI traffic and bot reportsOffsite source tracking

What it publishes and what it doesn't

On its website

  • ✓ Publishes a price
  • ✓ States how it charges
  • ✓ States extra costs such as add-ons or ad spend
  • ✓ Lists what each plan or package includes
  • ✓ Publishes cancellation or return terms
  • ✓ States how you get your data out
  • ✓ Lists how to reach support
  • ✓ Has a public help center or documentation

Not found on its website

  • – States setup or onboarding fees
  • – States the minimum term
  • – Offers month to month
  • – Offers a free trial, demo, audit or consultation
  • – Has a page for this industry
  • – Names this industry as its only or a core market
  • – Shows a named client or case study in this industry
  • – Lists services or features built for this industry
  • – States that it supports HIPAA compliance or offers a BAA
  • – Publishes a case study with a stated result
  • – Names its leadership or team
  • – Publishes its founding year
  • – Has a third-party review profile with 10 or more reviews
  • – Names clients
  • – States support hours
  • – Describes onboarding

Sources

Every fact on this page was read on these pages on the date shown.

  1. ahrefs.com/about
  2. ahrefs.com/pricing
  3. ahrefs.com/legal/terms
  4. ahrefs.com/faq
  5. ahrefs.com/brand-radar

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